Reflections on 2012 and looking forward to 2013

Chobani Nutritional & Ingredient Panel

As we approach the end of 2012, it is time to reflect on the past year of flavorscientist.  The searched terms that brought readers to include the following:

Chobani nutritional value (over 8,000 searches)

Starbucks Refreshers ingredients (over 2,400 searches)

are Belvita biscuits good for you (over 1400 searches)

is Sobe Coconut water good for you (over 450 searches)

how much caffeine in Starbucks Refreshers (over 300 searches)

We want to know what is in the food we buy and how it affects our body. The term used in the food industry is transparency. How our food is grown, produced, developed and marketed is not information that the food industry is always willing to share. The industry is complicated and complex and they have trade secrets to protect. Consumers have challenged the food industry to be more open and put more information on labels. 2013 should bring more transparency.

Healthy or good for you are undefined terms. When I discuss healthy food with my children, I ask them if it helps their body or if it is merely a treat. I took basic nutrition in college, but nutritionists understand how food is used by the body and they are the best source of nutrition information.

My expertise is developing food products for market and I understand most of the ingredients that are used. Green Coffee Extract is not something I am familiar with and I am not certain if there is caffeine in a Starbucks Refresher. Like my readers, I wonder why is it not required for all products to have caffeine level on the label? In 2013, I hope to see changes in our laws on the labeling of caffeine.

As we move into 2013, I look forward to many new flavored food and beverage products. In addition to discussing how they taste, I will make sure to include any nutritional and ingredient information available. Like my readers, I like to buy food with ingredients I understand that have nutritional value.








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